Salesforce -> Amplemarket: How to Sequence/Import Leads directly from Salesforce

Last updated: November 5, 2025

Situation

You want to import or Sequence leads/contacts to Amplemarket directly from Salesforce

Solution

Amplemarket's extension and native integration with Salesforce allows you to import leads or sequence them directly from multiple views in Salesforce:

  • Leads

  • Contacts

  • Reports

As long as the table in the Salesforce page has an Email column, the extension should allow you to Import/Sequence to Amplemarket.

Prerequisites

To use this functionality, there are a few things you need to check:

With Amplemarket's extension, you can easily sequence or import leads and contacts directly from Salesforce to Amplemarket. This eliminates the need to export and import CSV files every time you want to action leads.

Watch a video guide

Import from Salesforce

Salesforce Lightning View

In Salesforce's classic view all leads are immediately loaded, however in the Lightning view leads are loaded as you scroll down the page. Make sure you scroll to expose all the leads you want to bring in to Amplemarket.

The following workflow steps apply for the Leads, Contacts and Reports views in Salesforce:

  1. Log in to both your Salesforce and Amplemarket accounts.

  2. In Salesforce, go to the section you want to pull from (Leads, Contacts or Reports).

  3. Use the checkbox to select the desired leads, or leave them unselected to bring in all leads shown.

  4. Click the Add to List option from the Amplemarket extension.

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  5. In the modal that opens, select an existing list or create an existing list by giving it a unique name.

  6. Select/Deselect additional actions:

    Note: if you are adding to an existing list, the additional actions will be "locked" based on whether the list was initially enriched.

    • Email validation (0.5 credits per lead)

    • Enrichment (0.5 credits per lead)

  7. Click Add to List to start the import.

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If the import was successful, you will see a notification; click the link in this notification to navigate to your Lists in Amplemarket. The leads will be in the list you created or selected during the steps above.

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Sequence from Salesforce

Like above, the following steps apply for all supported Salesforce views.

  1. Log in to both your Salesforce and Amplemarket accounts.

  2. In Salesforce, go to the section you want to pull from (Leads, Contacts or Reports).

  3. Use the checkbox to select the desired leads, or leave them unselected to bring in all leads shown.

  4. Click the Add to Sequence option from the Amplemarket extension.

    image.png

    Note: If you encounter an issue where leads cannot be added to a sequence because they've already been marked as contacted, you can work around this by going directly to your list in Amplemarket, selecting the leads, and clicking "Add to Sequence." This will give you the option to override the warning and proceed with sequencing previously contacted leads.

  5. In the modal that opens, either select an existing Sequence or create a new Sequence

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    Note: If you plan to add leads from multiple sources (such as Salesforce and Sales Navigator), you can only do this after launching the sequence. Sequences in Draft state are limited to leads from a single source.

    1. Existing Sequence - in the same modal, select the distribution method (leave unchanged for default) and then select Add Lead(s)

      image.png

    2. New Sequence - a new tab will be launched, and you will see a new draft Sequence with the leads you selected.

      image.png

      Follow the rest of the Sequence creation process to launch your Sequence.

Once completed, verify that the leads are in their respective Sequence in Amplemarket.